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Do Women Really Need to Learn How to Market to Other Women? Really?

It seems like it would be a snap! We are women, we know what women want, right? But the reality is that women are illusive. There are many factors that go into what makes us buy. And not one of them has to do with a hard press selling technique!
Unfortunately many women are still being taught marketing techniques that completely turn off women buyers.

“Women are the largest, most profitable marketplace in the world, and yet most people don’t know how to market to us effectively.”

Men have been in charge of the way businesses are marketed for generations. The problem is, what works for the male audience doesn’t work for the female audience. It is well known that most women feel that marketing messages just don’t get it right. But what does that mean for you, the small or personal business owner?

You have a huge advantage!

 

Big corporations spend a ton of money every year trying to learn how to effectively reach the female market. But as a woman small business owner you have an advantage that the big corporations (and the men) don’t have. You can reach the female audience in a way that hasn't been traditionally taught. You can feel more authentic in your messages, gain more female buyers trust, and make more sales. Find out how here

3 Things that completely turn OFF women buyers

1. Arrogance. We don't like sales people who make us feel they are looking down on us. Bravado, or appearing aloof or overconfident will keep us from buying... on principle. Women are very sensitive to the type of person they buy from. They want to purchase from someone they feel deserves the sale.

2. Pushing the Sale before she's Thought about it. Traditionally, the words "I'll think about it" have meant the kiss of death to sales people. But when a female buyer says it, she really means she wants to think about it for awhile. Not allowing her this necessary processing time will most likely lose your sale.

3. Not Listening to her long enough to know what she really wants. So now the cat is out of the bag. Women want to be listened to. Are you surprised? The problem here is most people don't know how to actively listen to a woman, or further more, how to get her to give you her real answer. Women don't tell you what they really think until they truly trust you. That takes time, technique, and trust. 

The advantage is yours. You have it as a woman small business owner. To learn how to maximize this advantage and reach the largest most profitable market in the world go to Hit the Mark! Your 4 Step Plan for Reaching the Female Market and Selling More. Watch the video, and tell us what you think. Do you have questions about this product or any thing else, come ask us on our Allied Women Group page. Let's have a conversation.

Can Moms Make Money Online? ~ The 3 Key Elements Necessary to Make it Work

To honestly make money online you have to have the legitimate movement of a product or service. Opening up a business online is very much like opening a store in your local town. Just having the store, or just having a great product to sell, does not make you money. Think of all the stores and restaurants that go out of business every year. They may have been based on a great idea, but they didn't have the key elements needed to actually make a profit. Ultimately, those elements are paying customers.


Business online it is the same. We know that a certain percentage of all people who pass by or visit your "store" will buy something.  But it isn't just visitors or traffic, it's targeted traffic.

For Example, If you are selling baby clothes it does no good to have 10,000 women without children who see your store... it won't sell very much. You need people who are looking for what you offer to visit your store. So it all boils down to driving enough targeted traffic. And that is where the 3 key elements necessary to succeeding online come in.

3 Key Elements Necessary to Succeed ~ How to attract Targeted Traffic

1. A Narrow Niche. You may have heard about having a niche before, but many people don't think about narrowing down a niche market. It is counter intuitive to think of narrowing your audience, but by narrowing your audience you are actually speaking to a very specific group of people who will want what you offer. You may think that people everywhere need your product, but if you try to speak to everyone, you will end up speaking to no one. Begin narrowing your niche by profiling your ideal customer. For Free One on One help with this Go to Narrowing Your Niche Market and register for a free consulting call.

2. A Clear Message. Once you have successfully profiled your ideal customer you must have a clear message they will identify with. Think about our earlier example of selling baby clothes. Imagine what you would say if you were selling your baby clothes to first time moms. Compare that to what you would have to say to include all women in your demographics. The message becomes confused when you add in too many groups. Ultimately you lose your real audience. Be clear and specific in your message.

3. Drive traffic. Now that you have a niche, and a clear message, you will need to drive those customers (traffic) to your offer. They won't just magically appear. There are many ways of driving traffic, getting a very good understanding of how to drive a lot of traffic is important, so having a complete knowledge of the methods that work is important.

Remember driving targeted customers to your offer is your bread and butter so you will not want to skimp on learning how to do this. Otherwise you will waste a lot of time, and work way too hard for very little reward.

The goal here is for moms to make money online without sacrificing their family. So to be able to drive traffic while you are off line is a vital skill to learn and will make or break your efforts. Find out about the "7 Mistakes Moms Make Marketing their Business Online" by filling in the form on the right.

* Bonus tip: Good News! The FREE methods of driving traffic are more effective than the paid methods of driving traffic for the long term. To learn how to do that go here.

#1  "Can Moms Make Money Online without Sacrificing their Family?"
#2 "5 Ways For Moms to Make Money Online a Reality without Sacrificing their Family"
#3 "3 Key Elements Necessary for Moms to Make Money Online without Sacrificing their Family"
#4 "Moms Making Money Online - How to Pull it All Together Without Pulling Apart Your Family"

5 Ways For Moms to Make Money Online a Reality Without Sacrificing Their Family

This is the 2nd post in the series "Can Moms Make Money Online with out Sacrificing their Family". Today I've chosen 5 typical ways people make money online and highlighted the pro's and con's about each method. Tomorrow I will be talking about the Key elements necessary for Moms to Make Money Online.  Please visit my first post for the introduction to this subject. 

5 Ways For Moms to Make Money Online a Reality ~ Pro's and Con's 

Earning money online must come from the legitimate movement of products or services. So you must have a product or service to offer in order for you to make money in an honest fashion. You can do that in many ways. Here are the 5 I've chosen to highlight because they are most common and completely doable from home around your family with the right skills.

#1. Network Marketing, Multi-Level Marketing, Consumer Direct Marketing.
These forms of marketing vary in their commission or payment plan to you depending on the company and the product. What they provide is a legitimate product or service you can sell.  Here are the pro's and Cons'...

Pro - Most of these are easy to get into, many have relatively decent products, and can be online marketing friendly.The system is in place for you and you can start typically with little investment in the products and begin to sell them as a representative.
Con - Depending on the structure they have in place, it can take a while to create a good down line and residual income. You can do it, but most companies don't offer complete Online Marketing Training and may focus heavily on your warm market (friends and family) for you to earn your income on.

If this is the option you want to choose, don't be surprised if it takes you hundreds of people in your down line before you make a livable wage. To accelerate that you need to look for a Complete Online Marketing Training so you can learn to target and draw from a larger audience than friends and family.

#2. Affiliate Marketing
Affiliate Marketing is a way for Moms to Make Money Online by representing a product or service on their website and sending customers to the products website for a commission. One example is Amazon. You can sign up to be an affiliate with Amazon and anyone who goes and buys something from Amazon through your website will generate a commission for you. This is a very common practice that many Moms choose.

Pro- Fast, simple, and typically free to start. You have complete control over which products or services you will offer.

Con- The only way you will make any money is through driving enough traffic that purchases enough products for you to earn a commission. Many affiliates, like Amazon, only offer a small commission. It will take a lot of people buying through your site to make any money. You will have to have a good grasp of how to drive traffic to your website. You will also need to know which affiliates pay out a commission that is worth your time and effort.
Affiliate  marketing has made numerous six and 7 figure income earners and many moms are choosing to have affiliate links on their blogs because it's easy and makes sense. But don't expect to make a huge income in less you know how to choose the right affiliates and have a solid marketing plan to drive the traffic to your blog. Yet with these skills in place this can become a very profitable business.

#3. Paid Product Reviews/ Blog Sponsors

Paid Product reviews and Blog Sponsorships are another way for moms to make money online by being paid to review a product, or having their blog sponsored by a large advertiser.

Pro - Reviews can be done easily. You can make a decent amount of money per paid review, or sponsor. If you are blogging in a niche market - which you should be if you want to make money- then you can start out reviewing as an affiliate, and then work into being a paid reviewer.

Con - To get the paid review deals or paid sponsors you will need to prove that you have a large amount of traffic for you blog niche.

To make this method work your blog must really offer some good information on something your niche market is looking for and draws a lot of traffic. Learning the necessary skills to do this is extremely important if you are going to choose this option. Driving a lot of targeted traffic is going to be your bread and butter.

#4. Information Product Development
This is a method which is gaining in popularity. Information products are the solutions to a problem your market is facing. For example. Let's say you blog about cake decorating. Perhaps your readers have a problem with a particular technique in decorating, or they want to master a design style. If you have that knowledge you can create a video, e-book, audio series, etc, that teaches them how to solve that problem and sell it.

Pros- Many people make an extremely good income doing this. You control the product and earn the highest percentage of income from it.

Con- It can be a lot of work! There is a ton of knowledge you will need to know how to do. Since you are the one in control you are the one responsible for it all. The development, the marketing, the distribution.

This is not the best solution for the beginner, but is a great way for Moms to Make Money Online once they  get established and have learned how to draw a targeted audience that will want their product.

#5. Online Store / Etsy Store
Your own online store that you sell products in. To be an Etsy store owner you must be selling hand made products made by you.
Pro- If you have a talent for hand made items, and online store or Etsy store will enable you to put up a professional appearance and help you sell to a  larger audience.
Con- You are creator, owner, developer, and marketer. You will front all the upfront costs of creating the products, advertising, and driving traffic. Once again, you will need to know how to get the customers to the store in order for you to make an income.

Just like a bricks and mortar store must have customers coming in the door to make sales, you need to have customers coming to your blog or website to earn money. Once you have mastered how to drive traffic to your site you will be able to make money online for your family and spend less time doing it. To find out more from me on how you can learn to make that happen, just fill in the form on the right and watch the videos.

Tomorrow, we will be talking about the 3 Key Elements Necessary for Moms to Make Money Online with Out Sacrificing their Family.

Other Posts in this Series

#1  "Can Moms Make Money Online without Sacrificing their Family?"
#2 "5 Ways For Moms to Make Money Online a Reality without Sacrificing their Family"
#3 "Can Moms Make Money Online? ~ 3 Key Elements Necessary to Make it Work"
#4 "Moms Making Money Online - How to Pull it All Together Without Pulling Apart Your Family"

Can Moms Make Money Online Without Sacrificing their Family?

If you are a mom looking to make money online I’m sure you have asked yourself this question a time or two. You’ve probably even looked online for the answer, only to be overwhelmed by information.

I know, I’ve been there.

About 2 years ago I started looking for a way to make an income online. My family had grown, and I had grown out of love with running a daycare in my home. I just didn’t want to feel strapped down by other people’s schedules and children. I wanted my house back, my freedom back, and the necessary funds in my account.


But the question remained; "Can moms make money online without sacrificing their family?" It became my passion to find a way for moms everywhere to make it happen without compromising their time with their family. So I’m happy to share with you the bit of wisdom that I’ve found to help some of you moms out there looking to make an income online.

Now I’m not going to paint an unrealistic picture. Earning an income online is still a business and is going to require some time and work on your part. If it didn’t I wouldn’t trust it any way.

If we honestly want to make money we are going to have to honestly put in the effort. 

But by learning what is important, and how not to get distracted by all the noise out there, you can work around your family’s schedule and earn an income.

Can Moms Make Money Online? YES!

In a word, YES! It is not only possible, it is happening all over the Internet and all over the world. Women have embraced the online world and are doing a fantastic job of creating businesses and communities that they are earning income from.

*Did you know that women control about 80% of the buying power?
*Or that we start more online businesses then men?
*And that we are overwhelmingly driving the online business industry?

This is a Woman’s time in business. Never before has it been more affordable to start and maintain a business online. But what do you REALLY need to do, and how much income will you be able to count on?

How much income is primarily going to be up to you. What do you need? $200 a month? $1000 a month? or $5,000 a month? All these numbers are completely legitimate and possible to do with a family, but will require different amounts of commitment, investment, and knowledge.

There are many different methods to actually make money online and I intend to share a few of them with you in the upcoming blog posts in this series. I will highlight some of the most popular methods and give you my opinion on their pros and cons, the key elements necessary to making it happen, and how to pull it all together without pulling out your hair. Come back tomorrow and I will share with you the next post in this series on “5 ways for moms to make money online a reality”

So be encouraged! If you really want to make it a reality, but you are confused, tired, and a bit overwhelmed by the thought of how to make it happen, stay tuned to the posts over the next couple of days to find out more.

Blessings,






Post Series ~ Coming Soon...
 #2 “5 Ways for Moms to Make Money Online a Reality”
 #3 "Can Moms Make Money Online? ~ The 3 Key Elements Necessary to Make it Work"
 #4

Qnanza Business Review ~ Can You Make Money With Qnanza?

Are you going to make money with Qnanza? By the end of this video you're going to have a better idea about whether or not you feel that you can make money with Qnanzas business model. Plus I'm going to give you some real keys to making money with Qnanza, or any other business model online, and as a bonus I will give you a fantastic free resource that will show you how to stay away from the major mistakes so many people make. Then be sure and get my free report the "7 Mistakes Moms Make Marketing their Online Business"






You might also like Qnanza Business Review

Qunanza Business Review ~ Can You Make Money With Qnanza?

In this Qnanza business review we will talk about the main issue. Are you going to make money with Qnanza? By the end of this article you're going to have a better idea about whether or not you feel that you can make money with Qnanzas business model.
Qnanza business review the product
Qnanza is the newest MLM company hoping to profit off of people's need to save money in this recession. Qnanza representatives sell businesses and consumers on the idea of advertising through coupon discounts in their local area. Consumers will pay for the benefit of getting the great deal, and the businesses advertising will pay for the advertising space. The question is can you actually make money doing that?
Qnanza business review the compensation
Qnanzas compensation plan is based off of a binary system. Meaning you will have two legs of your business that you are required to build equally and maintain a certain amount of business volume with. To maximize your profits in this type of model, both legs must produce equal amounts of sales. Many people find this to be a very difficult task, as one leg will typically out produce the other. This type of model makes you dependent on your team producing enough business volume to make any money.
Your second option for bringing in revenue with Qnanza is from signing up new local businesses who want to advertise through the coupon company. You get a $100 one-time bonus for signing up a new business, and a residual $50 for every business that continues to advertise month to month. At that rate you would need to sign up 200 businesses every month to make a modest $2000 from your direct selling activities. Reproducing that every month may prove difficult in some areas.
The key to making money online with Qnanza or any online business.
The most important thing to remember when trying to make money on line is that all business succeeds because of the marketing. The ability to convey your brand message with those who are in the target market is your key to success. If you can do that you can sell whatever product you want. Here are some major keys to remember when marketing your business online.
  1. It's not about a website. Online marketing doesn't mean having a website. The most beautiful website in the world wouldn't sell anything in less you know how to get the people who want to buy your product to that website.
  2. Keyword research. The foundation of almost all online marketing begins with keyword research.
  3. Keep up to date. Techniques and methods are changing fast in online business and you will need to keep up-to-date if you want to be successful with Qnanza or any other business model online.
Next, go right now and watch the Qnanza business review video !

Strong Actions = Strong Results ~ Taking a Stand Against Time Steelers

Today is the final day of Experts Week posts over at Allied Women. Tomorrow they will be wrapping it all up with a community wide conference call with all the experts from this week to discuss how mastering time management and organization in your business will radically change your business, your stress level, and your life.
To get all the information you need to be on this conference call register now at the link below.

Then go and read today's final Experts Week Article on time management. Dominique Watson has some fantastic things to say about this important subject.

Successful Time Management as a Business Woman 

By Dominique Watson

 Time managements is critical when being a business owner but even more important when being a Woman Business Owner. We where several hats that all need the same amount of time…all of our time. There’s not a moment to spare and we can’t even imagine doing one thing longer than the other. But something has to take priority over the others…right?
As a mother, wife and business owner I must manage my time. I have to give everything in my life its time and not worry about the other things I am not engaged in at that time.

Time Management for the Woman Entrepreneur ~ Day #3 of Experts Week with Sarah Zolecki

Today Allied Women has a fantastic treat for Experts Week! Sarah Zolecki of Become You is today's author with her Tips for Time Management for the Woman Entrepreneur. I am so impressed with Sarah and her ability to narrow down the things we women entrepreneurs need to do everyday to impact our bottom line. Because that is really what it's all about as entrepreneurs. We don't want to just be busy, we want to be effective. Here are her best tips for doing just that.

Your Success Blueprint: 7 Simple Steps to Double your Sales with your Time!

I am grateful to have been a business for myself over the last 15 years. I guess you could say I grew up in the business. Being an entrepreneur is a wild and eye opening discovery of really Becoming You! You see, my first business failed. The second time around, I worked harder on me. It was a fulltime job- growing that is! The Butterfly Effect I call it. Going from a girl to a woman! My number one challenge- “How do I get it all done?” and “I need more time!”
I get it. Our lives are complicated, busy and going 90 miles an hour. Add in some kids, a spouse, a job, activities….and then no game plan to follow in your business…
That is a recipe for 100% frustration and disappointment. Picture a carton with someone pulling their hair out. You get the picture. It’s ugly.
So, here are my 7 (not so secret) steps I use everyday that helped me create a sustained multi-million dollar business today.

 

Day #2 of Experts Week ~Time Management and Organization for Women Entrepreneurs

Have you had difficulty organizing all your business and financial papers? Running both business and your home can be overwhelming if you don't have a good system in place for time management and organization. With out one you can quickly be buried in a mass of paperwork. Or worse lose important numbers, financial records, or client information. Get Organized, is this weeks theme over at Allied Women Experts Week and today Dana Beasley shares with us her system for keeping it all together!

Tips for Time Management and Organization for the Woman Entrepreneur- 9 Steps to Taming the Paper and Finance Tiger

Time is money. And if you as a woman entrepreneur do not have your finances and paperwork organized, you will be wasting both time and money.

So what’s the savvy woman entrepreneur to do? Systemize your paper and finances! Then you will be saving both time and money!
This is exactly what I did with our paper and finances. I spent a whole month getting our new system organized! Though I’m not perfect at it, I am making huge progress. And now I find myself thinking about the future. I am more confident and my latest task was to create a projected cash flow statement. I am motivated like never before!
How did I do it? I systemized my paper and finances. Here are the steps I took:

 

Time Management for the Woman Entrepreneur ~ Tips and Tactics

Today is the beginning of Experts Week over at Allied Women, and this week they are talking about Tips and Tactics for Time Management. I don't think there is a work at home woman alive who can't use a fresh look at her time management plan. When trying to juggle being a mom, and an entrepreneur, it's important to take a look at how we spend out time. Spending too much time on one task and not enough time on another is a mistake that can cost us in the end.
Allied Women took this seriously and is spending all this week bringing you a variety of tips and tactics that I'm sure you will find useful. We all work differently, so be sure and stop back each day to see what the next Expert has to share about managing your time. Here is a sneak peak at the first one from Stephanie Fish Virtual Assistant and owner of the Buckeye V.A. 

Time Management for the Woman Entrepreneur

By Stephanie Fish

Time Management is an essential part of life if you want to be organized, less stressed and have more opportunities to enjoy your every day life. Managing your time is being purposeful in each choice you make by prioritizing your day. It’s so easy to get side-tracked by all the ‘other’ things and when that happens it causes us to waste time and often, leaves us feeling overwhelmed and stressed due to everything not getting done.
As a work from home solopreneur, mom and wife, I know how very difficult it can be to make a time management plan that will work for all areas of a persons life. There are a few tools that I use that have helped me tremendously and I’d like to share those with you....

Strategic Partnerships ~ Are You Using this Important Business Edge?

 ~ by Kari Day
Women are realizing today that to be successful in business we don’t have to work like a man. We can embrace the benefits of our strengths, use what we are good at, and be successful in business.  In today’s online market there are many voices clamoring to be heard. While some may choose to just yell louder, many women are using their strengths to compete in a more strategic way. We are using our relational abilities to create networks, communities, followers, and strategic partnerships. We are succeeding, and the men are beginning to notice.

Strategic Partnerships
Strategic partnerships can be a powerful new way for you to tap into your target market. It allows you to offer something more to your customers, and help another business along the way. They are commonly used in larger corporations and can be a win-win situation if done right even for the personal or small business owner.

So what are the components of a good strategic partnership? And how do you choose whom you should partner with?


Continue Reading Original Article... Click Here

Do You Have this One Crucial Business Asset?

~By Kari Day

Yesterday an interesting discussion began on one of my Facebook Group pages. The question was asked...
"What do you think is the Most important asset a woman in business can have to succeed in business online?" 

..and a very enlightening discussion began. The women who answered had a definite opinion on what was the key to success, and what women want when looking to partner with someone in business. I think as a group they hit the nail on the head. You can check it out Here

If we were to just assume that we must become what we see so much of online I think we would all feel a bit intimidated. Flashy websites, professionally produced videos, and the dynamic personalities that we run into can be overwhelming. If we, as humans, make assumptions about a person based on their appearance, it goes to reason that we also make assumptions about the validity and success of someone based on what we see they portrait online. But is that reliable?

Fortunately, we have another built in factor that we instinctively value infinitely more than our initial impression. It's our TRUST meter. Can I trust this person? Does what they say ring true? Do they seem to have an air of integrity about them? And is that backed up by  what I can research about them? Anyone can purchase a website, or hire a videographer to make them look impressive. What they can't hire out is their Integrity.


Integrity, honesty, Character, these are all the qualities that make good business online. A Famous video marketer once told me "Never ever lie! People can smell it, your integrity will be shot, and you will be done." Those are true words to live by. 


In this online business world I am so glad that integrity stands out above all aren't you? It is what I looked for when I began working online, and it is what I found. I am so in love with the group of people that I GET to work with everyday. They have proven to me that having integrity, being a real human being and serving others online is where true success is at. I invite you to take a look at a group of people working together to support each other in business. I invite you to research what I have found that has given me the skills and the support I needed. Go here and then tell me what you think.

Day #5 of Experts Week on Allied Women in Business

How to Get Qualified Leads that convert into Sales is the question being asked all this week over at Allied women in business and today I have the honor of being the featured guest! Allied Women in Business is dedicated to helping women find great success in business by supporting one another and providing quality information from with in the group. God Check out the blog right now Here, then join the conversation in our very interactive Facebook Group

How To Get Qualified Leads - Are You Listening?

By Kari Day


Kari Day
You get an idea, begin to hope, and take a chance on building a business online. You plan and prepare, and suddenly, at last, your business is born. Now what do you do? Now how do you get happy paying customers? How do you go from the dream of a business online, to the success of it? There is a process to making that happen. And it begins with learning How to get qualified leads.

Qualified leads are the key, and it’s something everyone wants to know how to do. A qualified lead is someone who is actively searching for a solution to a problem that your product solves. The higher quality your leads, the higher volume of sales you are going to see....
Read Full Article here...

Allied Women in Business Day #3 of Experts Week with Janice Clark of BizMSolutions!

 Today is Day #3 of Experts Week over at Allied Women in Business and Janice Clark of BizMSolutions is the featured expert with some excellent tips on her strategies for Converting Leads into Sales.


Closing the Deal: Inside the S.E.C.R.E.T Formula For Converting Leads into Sales


Janice Clark
Whether you realize it or not, you're a salesperson.  Every morning each of us goes out into the world and we sell.  We sell our services and our brand to prospective buyers each time we interact with them.  No matter who you are or which industry you're in, having a well thought out plan for converting your next lead into a sale is an absolute must!
Maybe you've been struggling for a while. You've got plenty of interest but no one is buying.  I hear that a lot!  It's easy to promote your services but not so easy to actually get the money from prospective buyers.  
The S.E.C.R.E.T. to selling is a well laid out strategy that, when used correctly, not only converts leads to sales but also keeps a fresh supply of referrals coming to you on a regular basis!  Are you ready for the S.E.C.R.E.T.?  Are you ready to do what it takes to start turning leads into clients?  Follow these six easy and effective tips for converting leads into sales and you'll never be without paying clients again!

Continue Reading the Rest of this Article on Allied Women in Business Blog

Day #2 of Experts Week! Allied Women in Business With Amity Quist Jones

Today is Day #2 of Experts Week over at Allied Women in Business. This blog is based off of the interactive group page on Facebook called Allied Women in Business ~ Joining Forces to Empower Women to Thrive Online. And that is just what they do. With a dedication to helping women in their group succeed by promoting them once a month in Experts week, facilitating conversation, and giving them a safe, no spam platform for networking, Allied Women in business is becoming the place to hang out for women wanting to succeed online.

Check out today's post on Strategies for Converting Leads into Sales By Amity Quist Jones

Strategies of Converting Warm Leads to Sales, Easy and Amazing Secrets to get the Sale; Top 5 Secrets Explained Now

 

Amity Quist Jones

Have you wondered why your warm or hot leads aren't jumping into your program?  I have discovered some easy and amazing ways over many years to help convert your contacts from just being a lead to a SALE.  These may have been something you have heard before but when putting them all together, it makes for a steaming hot way to get them to move into action. 
1) Is this a system that can be duplicated by anyone?  Have an affliliate marketing business model online website selling for you or voice message system to do all the talking of your program.  Whatever you as a sponsor do then your lead will do the same. No one wants to sell and 85% of people would rather die than sell something.

Continue Reading this Article on Allied Women in Business Blog

Experts Week Day #1 with Lavada Thompson and "Strategies for Converting Leads into Sales"

 Today is the first day of Experts Week over at Allied Women in Business, This week we are exploring Strategies For Converting Leads into Sales. We kick off this week with our first expert Lavada Thompson who is the Owner of Gems Shine Consulting and Author of My Success Depends on it.


The Thrill is Gone: 5 Ways to Convert List Subscibers into Buyers

When I first started building my list online, I just went crazy. I facilitated webinars and tele-classes. I hosted a few round table discussions and recorded video tutorials. I even held contests and gave some stuff away. I can't tell you how thrilling it was to see my list growing so quickly. Then, a few months down the line, I noticed something disturbing. It seemed like the more my list grew, the more my email open rates declined! So, I put on my research hat, did some investigating and discovered a pattern. As subscribers were added to my list, most of them would open the first few emails and then... nothing. It reminded me of BB King's song “The Thrill is Gone”. Yep, the thrill was gone away baby.

What is lead nurturing?

We’ve all heard a million times that people have to know, like and trust before they will buy. Lead nurturing is the process of developing a relationship with your leads and prospects, over time, until they are ready to invest in your products and services. At the time I discovered my email open rates were declining, I was sending out an e-newsletter. It was not targeted at all and went to everyone on my list. Basically, it was an email blast.


Continue reading on Allied Women in Business Blog

Brand Name Diet Products, Health and Nutritional Suppliments - Is Shaklee For You?

Jim Chauvin
Guest Post
By Jim Chauvin

There are many companies on and offline who focus on the health and nutrition industry and have their line of brand name diet products and nutrition supplements. Why, because it is a multi-billion dollar a year industry. Within the Multi Level Marketing sector alone there are several such companies, but we are going to focus on Shaklee and their health and nutrition supplements as well as their brand name diet products. We will also have a look at the company and its business opportunity.

The Company

Shaklee was founded in 1956 by Dr. Forrest C. Shaklee. He was a pioneer in the industry of nutritional supplements and also was at the beginning of the creation of the current day MLM. Shaklee is headquartered in Pleasonton, California and the company is currently run by Chairman and CEO Roger Barnett.

Product Philosophy

Shaklee's product philosophy is every product is to designed to work for its intended purpose, improve health and be gentle on the planet.

Products

There are a basically four categories of products; Nutrition, Beauty, Home and Weight. The nutrition products encompass a wide range from anti oxidants to vitamin supplements. The beauty category is mainly skin and hair care products, where the products for the home are everything from laundry soap and dish soap to water filtration systems. Their brand name diet products, Cinch, consist of shakes, bars and teas.

Opportunity

There are several levels at which you can join Shaklee. The price point ranges from becoming a distributor for $39.95 to $750 for a GOLD Ambassador with a Super GOLD Mission PAK. Their suggestion is to become a GOLD Ambassador for $299. The Gold Ambassador pack provides everything you need to start your business including products and marketing materials. Once a Gold Ambassador you must find three more GOLD Ambassadors and in the process find 10 Consumer Members and repeat this process to reach the top.

Frankly, I found Shaklee to be a well founded and reputable company that seems to strive for a cleaner, greener way of life. As stated by Shaklee "The real opportunity isn't in making a better living. It's in making living better". With that said, I chose not to participate. Although Shaklee seems to be a solid company with a good history and their line of nutrition, home, beauty and brand name diet products are of good quality. I feel, in my opinion, it would take recruiting and mentoring too many before significant income can be achieved.
Next, go to brand name diet products to continue learning more about how you can be successful in this or any industry.
Jim Chauvin is an Internet Marketing Professional. specializing in helping others reach their goals through mentoring, training and leveraging current technology.

Article Source: http://EzineArticles.com/?expert=Jim_Chauvin


http://EzineArticles.com/?Brand-Name-Diet-Products,-Health-and-Nutrition-Supplements---Is-Shaklee-For-You?&id=5903565

Experts Day #5 With Danielle Smith!

Today is the Final Day of Experts Week on Allied Women in Business "Secrets to Building an Authentic and Lasting Brand Online". Today's Expert is Danielle Elliot Smith the creator of ExtraordinaryMommy.com. Her article entitled "Authenticity - Building a Brand Around YOU - 5 tips to make it happen" is a refreshing and encouraging look at branding yourself. 



Danielle Smith is a former award winning Television News Anchor and reporter who has turned her attention to the online world. As the founder of ExtraordinaryMommy.com, Danielle has been seen and heard on The CBS Early Show, Fox News, CNN, and NPR as well as many local stations. Her ability to connect with people via video has made her a popular 'go-to' for Video and Vlogging Tips. She is a speaker, a story-teller, author, the Producer and Host of Bliss TV and has been hired just this year as a correspondent for P&G at both the Winter Olympics in Vancouver and, most recently, the ProBowl in Hawaii. Danielle is also Mommy to two sweet and sassy small people.

Continue Reading Her Article on Allied Women in Business

Day #4 of Experts Week ~ "Secrets to Building an Authentic and Lasting Brand Online"

It's Day four of Allied Women in Business Experts Week "Secrets to Building an Authentic and Lasting Brand Online." Today we have Jennifer Ransaw Smith talking about  Positioning Yourself as a Leader

Jennifer Ransaw Smith
Jennifer Ransaw Smith spent more than a decade helping some of the nation's most recognizable brands (Clairol, Burger King, Texaco, Kraft and AT&T) position and differentiate themselves in the marketplace through advertising, marketing and branding at agencies in LA, New York, Atlanta and DC. 


In her article on Allied Women in Business, Jennifer will show us how to position ourselves as leaders by 
using 5 basic strategies. She is an advocate for Women entrepreneurs who are ready to stop playing small and want to position themselves as Industry Rock Stars.
Read the Full article on Allied Women in Business!

Experts Week Day #3 ~ Kristiauna Mangum Shows You How To Discover Your "IT" Factor!

Today is Day #3 of Experts Week over at Allied Women in Business. All this week they have brought in some incredible women in business to discuss their secrets to building an authentic and lasting brand online. This is such and important topic because your brand is the cornerstone of your business!  The Allied Women in Business blog is based off of a very interactive Facebook Group called Allied Women in Business ~ Joining Forces to Help Women to Thrive Online. Each month they pick a topic and 5 women from their group to write on that topic sharing their experience and knowledge. Today the Expert Author is Kristiauna Mangum


Discovering Your Own "IT" Factor in 5 Effective Steps
Kristiauna Mangum has been featured in commercials and nationwide advertisements, in high profile magazines such as Allure, Cosmo and Elle. She has been interviewed with magazines, newspapers and news broadcast shows including Oprah radio, the NY Times, and the syndicated TV show inside edition. And TODAY she is sharing her wisdom and knowledge about branding yourself in business with us!

  

In Kristiauna's Article you will Learn....

"Discovering your very own "it" factor will make you irresistible and attract the exact customer base and overall relationships that you are suppose to have in your life!" 

#1 THE FOUNDATION: Discovering your PURPOSE!
#2 Discover your top 5 character strengths!
#3 Discover the usefulness of a COACH For Personal Branding!
#4 Discover how to get all the clients your heart Desires!

#5 You need to have a ONLINE MENTORING COACH!

Go right now to Allied Women in Business to Continue reading... 

Secrets To Building an Authentic and Lasting Brand Online Experts Week Kickoff with Emily Stoik!


Today we kicked off Experts Week "Secrets to Building an Authentic and Lasting Brand Online" with Social media Strategist and Business Coach -Emily Stoik-! Come Join us at Allied Women in Business ~ Joining Forces to Empower Women to Thrive Online to hear her personal strategies for becoming powerfully branded as a Women in Business today. Then continue to join us each day this week for more on Building Brand Visibility from our other Legendary Experts!

Brand Marketing Online: The Top 5 Secrets to Building Brand Visibility and Positively Enhancing Your Online Brand


Emily Stoik - Social Media Strategist
Brand marketing online is probably one of the most important methods of enhancing the success and reputation of your business?  Whether you like it or not, everything that you do online will either help or hurt your Online Brand.  But what is your Online Brand anyways and how do you go about building brand visibility?  Your "brand" is the identity or personality of your business.  Your brand should help define your business, what it stands for and what your customers will think of when they think of your business.

So how can you be sure that you create a Brand that positively reflects the way you want you and your business to be seen online?  What are some of the top secrets to building an authentic and lasting brand online?  What are some of the most effective strategies for brand marketing online?

Famous Advertising Slogans - How to Create an Effective Slogan to Dominate the Market

By Kari Day
Famous advertising slogans have some key elements in common. If you
Famous Advertising Slogans
want to brand your business and be visible, you are going to have to create an effective slogan or tagline. Many companies pay millions of dollars for an ad agency to come up with one for them, but a good tagline is one of the least expensive forms of marketing you can create. The benefits of eventual self-branding and increased sales are worth the effort. But how do you create an effective famous advertising slogan?
3 common components in famous advertising slogans
  1. A perfect tagline is memorable. The most important component of creating a perfect slogan is in its ability to be memorable and recalled without help. If I said to someone "can you hear me now?" most people would immediately be familiar with it. If the slogan can stay in the mind of the consumer it has done the job.
  2. A perfect tagline conveys the fundamental benefit. Sell the benefit, not the features. Don't just list the features of your product, show the customer what benefit they can expect from it. For example "Melts in your mouth not in your hands." The clear benefit is that you have a candy (M&M's) that you can hold in your hand with out all the melted chocolate mess.
  3. Taglines should set your brand apart from your competition. One key component in famous advertising slogans is their ability to set their brand apart from their competition. Your tagline should not be able to be substituted by anyone else. For example if you made a slogan with your name in it "we are the best, we are brand X" anyone could substitute their brand name in that tagline and it would still work. Instead build a tagline that that is very specific to you and what sets your product apart.
Famous Advertising Slogans that Work
  • "Where's the beef?" Wendy's made this slogan to capitalize on the controversial meat fillers the competition was using at that time. It set them apart as being an all beef product.
  • "When it absolutely, positively has to be there overnight." Fedex used this slogan to set itself apart as a company that was faster and more reliable than it's competition.
Famous Advertising Slogans that Don't Work
  • " If it doesn't get all over the place, it doesn't belong in your face." (Carls Jr.) This may be memorable, but for the wrong reason. A sloppy burger isn't the best selling point. It doesn't say anything about what the benefit to buying this burger is over the competitions less messy burger.
  • "Unthink" (KFC) There is no brand identity; it could be a slogan for anything. Also, what is it about "unthink" that makes you want chicken? Does KFC really want customers that don't think? Perhaps it means "don't think about how bad this chicken is going to be for your health."
There is nothing more vital to a business then getting it successfully branded and marketed to the right set of buyers. To learn more about the latest methods to successfully market, brand, and set your business apart online go to Famous Advertising Slogans and sign up to get a free set of videos that will show you how.

iMMACC BIRTHDAY CELEBRATION MILLION DOLLAR GIVEAWAY!!

It's iMMACC's 4th Birthday and to celebrate we are giving away up to 1 MILLION dollars in Free Mentoring program memberships!

iMMACC is the leader in online Marketing training. Imagine what YOU could do with your business in 2011 if you were mentored and trained by the best in the business?

Now, you can get it all for free This Friday (January 14) Only!


Check out this Video to get all the details!


http://www.immacc.com/?id=rkday


Here is how YOU can enter to win:

Step 1. Claim a free iMMACC Website : http://rkday.immacc.com/
On the page, look for an icon that says: ‘Claim A Free Website’. It is absolutely free to get. When registering, be sure to leave your correct contact information including your proper name and email address. Your information will never be shared with anyone outside of iMMACC.com

Step 2:Watch our online presentation which you can see at: www.PlaybackThePresentation.com
This information will allow you to see what iMMACC is all about & provide you with mentoring program details.

Step 3: Send the company an email telling us why you would like to be one of the more than 200 iMMACC Membership winners. Include:
  • Why and How you believe iMMACC's Mentoring program could change your life.
  • Be sure to also include a picture. 
  • You must agree to our being able to post your picture and name online as a condition for entering this promotion.
  • Email or Fax a signed copy of the rules that you can download HERE Showing us that you fully understand and accept them. The email to use is: MillionDollarGiveAway@iMMACC.com

Watch this video and get back to me right away. Email me at  Kariday@immacc-info.com
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