SET FREE TO SUCCEED: April 2010

Who is Kari Day? Helping Women to Be Set Free to Succeed - by Emily Stoik

Author Emily Stoik

When it comes to working at home and developing a strong brand for marketing it is always important that you find someone to team up with who can mentor you to be truly successful. Somewhere along your research, you may have come across the name, Kari Day. But who is she, what does she stand for and how can she help you to be successful?
Who is Kari Day?
1. Successful Work at Home Mom: Kari Day is first and foremost a loving wife and mother of 3. She runs her business from her home in beautiful Northern Washington State. Her faith and family are her number one priorities for her which is evident in everything that she does in her life.
2. Passionate about Helping Women: One of the first things you will notice about Kari Day is that she has a true passion for helping women to be successful. She has an incredibly successful blog dedicated to helping women to be "Set Free to Succeed". But she is so much more than just another stay at home mom with a home business. Kari Day has developed a significant following in the home business and online marketing world because she has truly focused her time on researching what it takes to market successfully to women. She understands what women want and how they think and operate.
3. Helps Women to Be Prepared: Another of the important things that Kari teaches is that women who want to stay home with their children don't have to settle for just any job or home business. This was something that was a concern for her when she made the decision to start working from home. Women who have been out of the work force for many years often worry that they no longer have any marketable skills, but now with the age of the internet, women have so many possibilities that are readily available. One thing Kari stresses is that women need to be prepared for taking care of their families should anything happen to their spouses, such as an injury that might prevent them from returning to work. When women take initiative to develop a marketable skill that they can use to make money from home, they can rest assured that their financial future will be stable and secure.
4. Expert on Marketing to and for Women: Another one of the big things that Kari Day is passionate about is teaching women how to market to women. Currently, women have control of about 80% of the buying power, but unfortunately most of the big industries have no idea how to properly market to women. This is something that Kari Day has decided to make a priority for herself and the people that she teaches. Helping women to understand how to market to other women gives us an edge, says Kari. It empowers us. One thing I have definitely noticed about Kari Day, is that this is a subject she is truly passionate about and has made it a priority to make sure that women understand the differences in how to market and advertise to this important but often overlooked piece of the pie!
So if you are looking for someone to follow as you set out in your own journey as an entrepreneur, I would definitely recommend following Kari Day. She has proven herself to be a legitimate and serious entrepreneur with a true servant's heart and passion for helping other women to enjoy true success and freedom. She definitely isn't just another stay at home mom. Kari Day is professional and accomplished businesswoman with a passion for helping women to achieve financial freedom and success in business at home and online. And she does it all right from the comfort of her own home!

Next, to learn more about Kari Day, please visit: http://www.SetFreeToSucceed.blogspot.com
Emily Stoik is an accomplished Entrepreneur, Top Internet Marketer and International Team Mentor who trains both Total Beginners and Seasoned Pros around the world to achieve Financial Freedom by creating Wealth and Prosperity Online--all while taking care of 3 young children at home!

For more information on how you can either create an Online Home Business or Transform an existing one into a more thriving and profitable experience, please visit: http://www.Make1KaDay.com to learn the Top Internet Marketing Tactics that you can use Now to Build the Most Successful Online Business!

Why I Chose To Become An Online Work At Home Mom

Marketing to Women: How to Get it Right

by Kari Day
Are you Marketing to Women the right way? If you are a woman with an online business, you are more than likely attempting to reach other women with your product, or service. As a business owner you are smart to try to reach women in the market place. We have huge buying power and control more than 80% of the spending either directly or indirectly. Unfortunately there isn’t much information out there about how to market specifically to women. Research shows that even the professional marketers and big named companies get it wrong more often than they get it right. Fortunately for you, as a small or personal business owner, you have a huge advantage in this over the big guys. Most women make a decision on buying a product based on trust, and relationship in the person they are buying from in addition to the facts about the product. You as a small business owner have the ability to reach her on a personal level that will speak her language.

3 tips to direct your marketing to women more effectively.
1.    Pay attention to how you say things. What you say and how a woman interprets what you say can be very different. Think of the different ways you might interpret a compliment someone gave you. Depending on your relationship, the situation, and the tone, you may interpret it very differently than it was intended.
2.    Have a conversation. Don’t just give a bunch of facts. We have a lot of questions on our checklist that must be answered before we are willing to buy. Give real and honest answers, because women can spot a fake, and business with women is all about trust.
3.    Most importantly show yourself. Be personable, you don’t have to be her best friend, but you do need to be friendly. Think of it like having a conversation over coffee with an acquaintance. Women will follow other women, what they don’t follow are systems. You will have to earn the right to have her trust, and she will be more ready to trust you if you are personable with her and not all business.

Presenting yourself and your product with this in mind will go a long way to helping you reach your target audience. To learn more about women in social media, I suggest reading "Marketing to Women in Social Media ~ What do Women Want". Also, be sure and get a free copy of my special report "7 Mistakes Moms Make Marketing their Business Online"

Mexico Vacation Giveaway Winners!!!

CONGRATULATIONS!

THE THREE WINNERS ARE...

1. Jen @ Jael Custom Designs

2.Jennifer @

Red Fuzzy Cow Blog Giveaways

3. Holly @ 504 Main

Congratulations, I hope you enjoy your 7-Day Luxury Resort Stay in Mexico!!! You will be receiving your certificate within 1 day via e-mail.

Thank you to all who participated! This was a lot of fun. I met a lot of new people and am now following some very interesting blogs. I feel like I've gotten to know some of you better. Look for more of these giveaways from me as well as more helpful tips and articles on marketing, branding, and building your business.